We specialise in business enhancing commercial stories, such as content marketing, native advertising and brand stories. We are not a traditional advertising, PR or media agency, though we work in collaboration with them. Our belief is that success of both content marketing and native advertising can be measured by business development and revenue. We challenge our partners to move discussion to a more strategic level – back to the story, vision and change. We believe tailored, relateable content makes this possible. Content that makes a difference to your business.
As multi-channel game changers we focus on talk TV, print and digital. However, for us the CTRs, reach and page views are tactical project management tools used to provide our actual service – delivering content and stories with real value.
marketing strategies and year plans
content marketing plans and productions
native advertising plans and productions
campaign landing pages
social media campaigns
status analysis and recommendations
direct marketing campaigns
content marketing lectures and education
also tailored to your needs
Elli Mäkilä founded Storybound Oy in 2018 after working in the field of media and advertising for over 20 years. Her CV includes several editor-in-chief positions, TV screenwriting and producing and position of the Head of Native Advertising for a major Finnish publishing house. She is also known as a specialist in performing arts marketing and native advertisings media education and corporate social responsibilities.
As digitalisation expanded and created an overspill of content, her passion for tailored story telling grew even stronger. Storybound Oy was born to respond to the need for meaningful, strategic content that serves a real purpose and enhances customer’s business.